Added Quintura search to website
Search on website
In order to have a search function on our website, we have implemented Quintura search.
They offer a free search for websites: this just requires registering as an affiliate/partner. Although they call it an affiliate program, it is just a widget you can place anywhere on your website.
After submitting, Quintura will first index your website fairly quickly.
The result is that Quintura not just provides the typical Google style search results, but also Web 2.0 style clouds of words that are related to your search.
This visualization provides more in depth exposure of the content of our website.
By pointing at a specific word the next search or refined search is launched.
This is how Quintura search differs from conventional search:
Typical process:
Query start – view results – refine query – find
Quintura process:
Query start – view cloud – click word – find
It saves on typing as you only have to click once for a refined search. Try it out on our website: LEADSExplorer
Although the search widget comes in different sizes, we wanted to have a big cloud, thus we have put the search on a separate webpage, showing the links underneath.
Benefits of search
- Stay longer
Having a search on the website. Could make some people stay longer on our website.
- Lead qualification
As they visit more specific pages on the website after each search, the pages will indicate the interests or needs of the visiting companies (our service reveals by name).
Thus we can better segregate the real leads from the others (like tire kickers).
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