People hate ads but don’t care about getting lured by SEO
The hate of ads
We all hate ads for their interruption, attention grabbing and disturbance.
Even worse: the blatant lies – the portraying of fake life styles – for selling them something they don’t want have made people hate ads even more.
We even have developed an ad-adverse attitude due to this, which has brought us to filter out the ads or to click them away or even to leave the website instantly.
The luring SEO
However when we get lured by SEO (Search Engine Optimization) to visit a website that was not our intention, we don’t care.
We seem to find it normal that the links provided by the search engines can sometimes end up on a less interesting site. This happens to us all several times a day.
Still irrelevant search results suck as we probably waste at least as much time visiting the wrong websites as with ads, but we seem to perceive this differently.
Probably because ads are intrusive, whereas clicking links in a search engine result page (SERP) is upon our own decision as we have a need for this type of information or information related to these links.
The perception differences of ads and SEO
Ads are intrusive – SEO is part of the canvas of the Internet: invisible.
Ads are aimed at a large audience or the ‘average’ potential buyer, whereas SEO is almost personal as it matches your personal search.
Put time, effort and money into SEO instead of spending it on ads as you will gain in appreciation or even popularity.
Do you hate ads and don’t care if you get lured by SEO ?
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