Street view of people passing by, representing the Incognito Visitors of a website. Who are they? Who is visiting your website? What are they looking for? These are the Unknown Buyers.
Title:
Discover website visitors by company name. Identify their needs.
Convert visitors into leads, nurture into sales.

(Original picture http://www.flickr.com:80/photos/victoriapeckham/164175205/ by victoriapeckham / David Sim)

Engago Technologies Named a Finalist for the Red Herring 100 Europe 2008 Award.

Continue reading ...

Discover DISCOVER
Identify IDENTIFY
Qualify QUALIFY 
Collect INVESTIGATE
Cold call COLD CALL
Trace TRACE 
Analyze ANALYZE 
Match MATCH 
Convert CONVERT



DISCOVER IDENTIFY screenshots




The Goal is Selling
Visitors Leads Customers Website Prospecting CRM

Wikipedia
- GeoLocation
- Lead Mgt
- Web Analytics
- CRM

Blogs
- Latest posts
- Seth's Blog
- Andrew Chen
- Guy Kawasaki
- WebMarketCtrl
- Gaping Void
- Micropersuas.
- Duct Tape Mrkt
- Online Mrk Blog
- Mrkt Pilgrim
- Tom Peters
- Web Strategy
- Bold Approach
- The Mrkt Minute
- SalesMachine
- Mrk Blog List
- Marketingshift
- Doc Searls
- M.M.Maven
- MarketingProfs
- Adrants
- Biznology
- Entrepreneurial
- Alltop blogs
- Sales Hunter
- Build Sales
- FrankWatching

References:
- KillerStartups
- MOMB
- Europ.Startups
- SellMoreNow
- Capterra
- CRM Manager
- CRM Directory
- DestinationCRM
- About us
- Listio
- Alexa
- All Things Web - Red Herring Annuaire web 2.0

Photo by victoriapeckham

Email Marketing campaigns

Lead Generation

Lead generation - as it used to be (conventional)

Formerly Decision Makers in companies had a well-known number of information channels for obtaining information: 'Conventional' Channels.

Thus lead generation could be achieved through the typical channels:

The repartition of amounts of effort and money to be spent on each of these channels was and still is a decision of the Marketing manager.

Lead generation - now

The importance of the communication channels have changed, due to the rise of the Internet, e-mail and Instant Messaging.
Today, every B2B company:

This change has also affected the advertising and promotion of services and products, as new forms of exposure for companies have emerged and have gained importance.
Examples of these new channels: New channels added on top of Conventional channels
All these new tools and channels using all possible forms and formats available on the Internet are posing a problem for both Marketing and Sales: where to spent efforts, time and money.
Moreover these new channels are added on top of the number of conventional channels.

As these new channels are still emerging, market specific data of their importance can change quickly as no history has been captured and or history has been built for these new forms and formats of communication: thus accurate data is missing.

As the number of sources and the number of possible combinations of events are enormous, they cannot easily be controlled and managed.
This is a serious problem, and seems unsolvable.

Next: Website: the crucial node




Bookmarks
Bookmark on Technorati Bookmark on
Digg Bookmark on del.icio.us Bookmark on StumbleUpon Bookmark on Slashdot Bookmark on
Netscape/Propeller Bookmark on
Reddit Bookmark on
Furl Bookmark on
Ma.gnolia Bookmark on
Spurl Bookmark on
Google Bookmark on
Diigo Bookmark on
Netvouz Bookmark on Mr.Wong Bookmark on
Newsvine Bookmark on
PlugIM Bookmark on
Yahoo Bookmark on
Blinkbits Bookmark on
BlinkList Bookmark on
Fark Bookmark on
Simpy Bookmark on
TailRank Wikipedia on bookmarks
DE: Bookmark bei Mr Wong Bookmark bei Icio Bookmark bei Yigg Bookmark bei Newsider= FR: Ajouter sur Pioche Ajouter sur Scoopeo Ajouter sur Bookmarks.fr Ajouter sur TapeMoi ES: Enviar a Negóciame.com Enviar a Gennio Enviar a NegoRank Enviar a Webalalza IT: Proponi su Oknotizie Proponi su fainformazione Proponi su SEOTRIBU NL: Bookmark on eKudos SE: Bookmark i Farskpressad