Website visitor identification by company name
Visitor IP-Address - Whois – reverse IP-Address
The visitor identification used by LEADSExplorer is, like all competitors, based upon the ‘Whois’ domain information.
However the ‘Whois ‘ information is just the top of the iceberg as additional heuristics, that have been developed over many years based upon our experience, are being used to reveal many more visitors their company name.
The simple ‘Whois’ lookup results in identifying mainly visitors from larger companies, whereas the proprietary heuristics used in LEADSExplorer reveal also mid-sized and small companies.
These heuristics are a great benefit for all of our customers.
Moreover the reverse-IP address that is being used is actually a more complex one.
LEADSExplorer reveals more companies than most of its competitors due to:
- The employed heuristics that have been developed
- The worldwide company data base (except China)
The 16 Differences between Google Analytics and LEADSExplorer.
If you already have Google Analytics or any other web analytic implemented, why should you implement LEADSExplorer?
Find out why Google Analytics is for web visit data in generic, whereas LEADSExplorer is web analytics by visiting company. More
What is your web analytics measuring on your B2b website?
Can you segregate residential surfers and business visitors?
How can you improve your website if you can't measure if your target group (businesses) is visiting? More