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Tour Cold Calling upon warm companies

By telephone or using emailing

This tour explains how to contact the companies found
By first finding contacts
and how to connect the visitors after your communication with your contacts.

  Cold calling with LEADSExplorer

Cold Call

You have found company that you find interesting:
- Number of visited pages
- Number of returning visits
- Or a company that is your target

Cold Call

Internet Data Mining:
Select from one of the searches for:
- Information on company
- Finding people to contact

Cold Call

Search results on people to contact

Cold Call

More search results on people

Cold Call

The people you have found and could relate to your business, should be entered as contacts


  Two alternatives: call or email

Calling on contacts in company
Cold Call

For every phone call you make:
- Enter this event in the contact history
- Write a short description
- Plan a next action
This next action will be reminded to you later

Cold Call

If there is a visit shortly after you have called, then the visitor is probably the person you just called.
Connect the visitor with the contact in SALESTractor

Cold Call

All the registered events are plotted on a chart with the visits: Activity chart.
Legend:
Blue: Action by you
Red: Action by Visitor, Lead, Customer
Yellow: Conference call
Green: Visit, meeting

Set up an emailing to the company
Cold Call

Use your email system
"To:" contact information
"Bcc" your drop box email address (can be found under "Admin")
In case your email server has been set up with email forwarding to our server, don't use "Bcc"

Cold Call

Using the knowledge of the pages visited for writing the best suiting proposition
Include a web page link for tracking
Preferably a so called "Landing page"
This is a page not linked to the menu of your website

Cold Call

For every email use a different web page or landing page in order to track
Several "Landing pages": these can be pages with the same content, but with different names

Cold Call

Use Visits By Page:
Using the page names (Landing pages) used, you can retrieve the visitors that have landed on a specific page
This allows you to connect a visitor with a contact you have emailed

Cold Call

By clicking on the visit, the company data is shown on the right hand side.
It is now possible to link the visitor with your contact in the SALESTractor CRM

Cold Call

Just enter the first part of his name and the complete name will show up
Then [Save to SALESTractor]

Emails by company in SALESTractor
Cold Call

All your in- and outgoing email communication will be kept in SALESTractor by company, when using the "Bcc" or the email forwarding

Cold Call

Every email collected in SALESTractor will automatically registered an event in the contact history

Events Activity chart

The emails registered as events are plotted on the Activity chart together with the visits of your leads or customers on your website.
The visits are represented in the top part.
The communications are presented underneath.


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