Pull Marketing: valorized by LEADSExplorer
All Marketing efforts lead to your website:
Examples of this Pull Marketing:
- All your printed or digital Communications mention your website.
- All printed and digital advertising invite to visit website.
- Increasingly Decision Makers gather information on the Internet using Search Engines
- Less visiting trade shows or attending conferences in favor of Internet.
- Trade magazines are less read in favor of Internet.
- Investments in your website and SEO bring even more website visitors.
Most interested people will visit your website directly, instead of contacting the company.
The percentage of visitors submitting contact details on your website
is about 2-3% (Industry average), thus missing 97% of all opportunities.
Not needing to address the total potential population of buyers:
Addressing the total market population for your product or service can
be huge undertaking, resulting in massive efforts and costs.
Limiting your prospecting efforts to the visiting Companies:
- The efforts and costs are limited.
- The chance for success is high, having shown already a first interest.
Maintaining relations more efficiently:
You can contact Customer, Ex-Customers and Missed Customers on a regular basis, however if you would contact them after their visit to your website, the likelihood of success will be higher.
Thus more efficiently.
LEADSExplorer valorizes your Pull Marketing efforts, turning visitors into leads into Sales
Download: Click
here to open
a one page Product sheet on LEADSExplorer.
Present the print out to the decision maker or forward the link.
Technology and Lead Generation:
Lead Generation has always adopted new widespread technologies. Time to adopt LEADSExplorer - getting all possible leads from your website.
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